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Graphic elements that can be used to create patterns
Phone with the R logo pattern
"In the 12 months since the rebrand, we've gone from being a small local business to signing up, partnering and working with some of the biggest brands in the sector, and the most incredible thing is lots of these brands actually approached us"

James Krappe

Managing Director

Social media example with key title "Hospitality marketing that does more."
Really Social new logo on purple
Visuals of the app redesign
Really Social billboard using local targetted advertising
Collection of Really Social business cards on a gray background
R logo with kethup in it on top of a pile of fries and title "Ultimate combo."
Secondary layout style using elements and pattern
Two phones with social media examples
Phones showing the app redesign with headline "Creativity and tech"
expression of the data in situ on the app and in a phone
Phone view of the website
screenshots of key web pages
Really social about us page in an ipad sat on a desk

“We worked with the incredibly talented Custom Studio to help us take our brand to that next level - I honestly could not be more pleased with the results!"

James Krappe

Managing Director

"Investing in the branding project was a huge commitment for us but it has been worth every single penny and we’re so excited to roll this out across every part of the business over the coming weeks."

James Krappe

Managing Director

Let's partner to create something great.

Get in touch

Really Social–
Serving up a bold new brand

Challenge

 

Really Social are technology-led hospitality marketing specialists with a mission to make it easy for restaurants and hotels to be, and stay, fully booked. We were asked to provide clarity on their proposition and develop a brand that could carry the weight of their ambitious growth plans. 

Our Response

 

After lots of conversations with key stakeholders, a team workshop and industry research, we crafted a brand platform that clearly communicated their unique offering. People and Tech united.

With their key services being an agency and app, the design identity and language are born from uniting Really Social’s qualities as one. We created a bold new logo combining people and tech, a robust visual identity and personality-driven style of communication.

The tone of voice is a homage to the friendly, service-led hospitality industry and was developed to complement the visual language, layering in the handy ‘AND’ device to show off the variety of services and distinguish them from competitors.

The new brand functions across a new website and app and a range of promotional and sales materials.

Project Scope

Custom–Brand

 Discovery sessions

 Brand Workshops

 Brand strategy

 Brand design

 Tone of Voice 

 Copywriting

 Brand guidelines

 Website design and build

 App UX and UI design

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